March 23, 2017

If you are a college basketball fan or even if you aren’t, you probably know that March Madness is upon us. Starting with 68 teams down to the Sweet Sixteen and ultimately the Final Four before the champion is selected using bracketing; a series of competitions where t...

February 16, 2017

What Cause Marketing Done Right Looks Like

Elyx® is a luxury vodka made by Absolut®. Distilled by hand in a 1921 copper column still from single estate winter wheat sells for $35 to $58 per 1L bottle. For that price, you get not only a bottle of “liquid silk, ” but Ab...

February 10, 2017

Cause marketing is a business strategy that aligns a brand with a cause for their mutual benefit and society. Three-quarters of businesses engage in cause marketing, and for good reason; almost 42% of North American shoppers would pay extra for products and services fr...

January 21, 2017

You may make the greatest widget in the history of man, and it may even make the world a better place, but if the buying public doesn’t know about it, you aren’t likely to be very successful. Your business like all businesses, small and large, need to get the attention...

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Digital Donations Technologies Launches Crowdfunding Campaign

September 26, 2017

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January 20, 2017

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